As a beauty blogger and seasoned makeup veteran, I think it’s my due diligence to try out all makeup brands and products. Also, a beauty lover and OG YouTuber makeup content consumer, I had to try Michelle Phan’s brand, em cosmetics.
Michelle Phan was the first YouTuber that I ever watched. Back when my parents had dial-up internet and it took hours and hours to load a short video, I would sacrifice my parents ability to make phone calls so I could watch her transform her face, like her iconic video in which she emulates Lady Gaga’s gigantic eyes from the Bad Romance video or when she turned herself into a Barbie.
Naturally, I had to rewatch a lot of these videos in order to write this blog, you know, for science.
Since finding fame on YouTube, Phan has become a successful career woman, including publishing a book with Random House and launching her own cosmetics line, em cosmetics.
I’ve always been a big fan of baked products, and this blush is not an exception. It’s such a beautiful pinky, peach shade that gives a beautiful flush of color to cheeks. This works well as a blush on lighter skin tones, but I think that it could work as a highlighter on deeper skin tones.
I recently talked about my affinity for cream products, and while I stand by what I said, I often find myself setting my cream blush with this product. While it’s a powder, it’s not powdery, if that makes sense. It also doesn’t sit on top of the skin like some powders, instead, it blends in in a very beautiful way without emphasizing any imperfections. If you’re not ready to take the plunge with cream or liquid cheek products—or you have oily skin and want to lightly set your creams/liquids with a powder—I highly recommend trying this blush.
If you’re interested in trying this blush but don’t want to spend $34 (plus shipping) on blush, Milani Baked Blush in Luminoso is almost an exact dupe, in both shade and formula—and retails under $10.
I’ve really been branching out when it comes to lip products. I used to exclusively wear matte lipstick (and liquid lipstick at that!), but I’ve been super into glossy lips lately. I’ve talked about my love of Tower 28’s ShineOn lip jelly, and while I do think that has a slight edge, this is still a really great product.
The shade Magic Hour is a universally flattering, peachy-nude shade that luminizes your lips with a sheer touch of color. It’s formulated with a nourishing blend of Hyaluronic Acid and Vitamin E, so it leaves your lips smooth even after you take it off.
Michelle Phan’s products are just as good as I expected they would be. I love both the products that I tried and I can’t wait to add her blush serum to my collection.
Em Cosmetics are great. If you’re in the market for a blush or a moisturizing lip balm, I recommend both!